About us
Our Mission 26
GEA is proud to serve customers around the world in the food, beverage, chemical, pharma, dairy processing, dairy farming and marine industries. Many of these sectors are experiencing tremendous growth given global trends and other socio-economic drivers – contributing to GEA’s solid performance. Our strategy for the next five years, Mission 26, is based on strengthening our position in these key industries while focusing on defined levers to accelerate profitable growth and better serve our customers.
GEA presents growth strategy for the next five years
Our purpose
Engineering for a better world.
Our vision
We safeguard future generations by providing sustainable solutions for the nutrition and pharmaceutical industries.
We have ambitious financial targets
Seven key levers to better serve customers and drive profitable growth
Innovation & Digitalization
At GEA, we place great expectations in the growth opportunities offered by innovation and digitalization.
New Food
Driven by changing consumer expectations, the New Food market is growing rapidly. For GEA, this development presents exciting growth opportunities.
Sales Excellence
Substantial growth opportunities for GEA also lie in sales. Our goal is to grow sales of new machines by 4.0 to 5.0 percent per year by 2026.
Service Excellence
Service is a resilient and profitable business for GEA.
Operational Excellence
We have made great progress with a broad range of optimization measures initiated in 2019 to elevate the performance of GEA’s global operations. But there is still significant potential for further improvement.
Acquisitions
GEA has a healthy balance sheet. While most levers of Mission 26 focus on boosting organic growth, strong cash generation enables us to invest in external growth.
