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GEA extends partnership with Kerbl
13 Apr 2023
GEA has extended its cooperation agreement with Kerbl, a leading supplier of agricultural products for livestock farmers, until 2028. The partnership, which has already been in place for nine years, will thereby be extended to further countries as well as new products as part of the GEA Exclusive Program.
GEA offers, in cooperation with Kerbl, high-quality products for daily use and comprehensive accessories for dairy farmers. (Image: GEA)
This means that GEA customers worldwide will be able to obtain high-quality and compatible supplies for their dairy production operations more quickly from a single point of contact in the future. In addition, attractive prices can be guaranteed worldwide due to a high in-house production rate as well as direct sales on the part of Kerbl.
"We are pleased to have achieved an important step with regard to our services for our customers with the extension and expansion of the cooperation," says Liang Cheng, Chief Service Officer at GEA Farm Technologies. "The GEA Exclusive Program continues to play an important role in providing our customers with all the products they need centrally for their daily operations. In addition, together with Kerbl, we can ensure that the supplies meet the highest quality requirements and are compatible with our equipment and solutions," explains Liang Cheng.
GEA and Kerbl have officially extended their cooperation and are jointly expanding their product range. Sven Hommel and Liang Cheng (GEA), Albert Kerbl, Ulli Kerbl. (f.l.) (Image: GEA)
Over the course of the cooperation, GEA and Kerbl plan to expand the product portfolio to enable milk producers to operate efficiently as well as hygienically and comfortably. "Kerbl's product range currently includes around 10,000 products for all agricultural needs," explains Albert Kerbl, managing director of the company. "Thanks to our international positioning and production, together with GEA we can react quickly to the needs of customers and markets and act flexibly," says Albert Kerbl.
The GEA Exclusive Program has been set up for selected GEA distribution partners. Through this, farmers can centrally purchase GEA-designed accessories for livestock, milk production and calf rearing, for example. All products are available through GEA directly or through the responsible GEA dealers in the respective countries.
About Albert Kerbl GmbH
Albert Kerbl GmbH is a family-owned company headquartered in Buchbach, Germany, specializing in the development, production and distribution of products for agriculture, animal husbandry and pet supplies. The company was founded in 1984 and operates internationally. Kerbl offers a wide range of products such as agricultural, farm and stable supplies, pasture fencing, animal care products and much more. Kerbl places great emphasis on quality, sustainability and customer satisfaction and works closely with customers and partners to provide innovative solutions that meet their needs. Over decades, Kerbl has evolved into the industry's leading B2B partner with production and sales locations worldwide and over 730 employees. In fiscal year 2022, the Kerbl Group was able to generate sales of approximately 350 million euros.
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